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Top 11 RCS Service Providers in India 2025
Businesses across India are rapidly upgrading from traditional SMS to RCS (Rich Communication Services) — the next generation of mobile messaging. With RCS, brands can send interactive, media-rich, and branded messages directly to customers’ phones, enabling real-time engagement and measurable results.
As customer engagement becomes the foundation of marketing success, companies are looking for reliable RCS service providers that can ensure scalability, compliance, and integration with existing systems.
In this guide, we explore the Top 11 RCS Service Providers in India (2025) — comparing their features, technology, and why they stand out in the evolving communication landscape.
Why Businesses Need RCS Messaging in 2025
Before diving into the top providers, let’s understand why RCS Business Messaging (RBM) has become essential:
- Rich Media Messaging: Send branded messages with images, videos, carousels, and call-to-action buttons.
- Verified Business Accounts: Build trust through verified sender IDs and brand logos.
- Two-Way Communication: Enable customers to chat, respond, and interact instantly.
- Higher Engagement: RCS messages achieve over 80% open rates and improved conversion rates.
- No App Required: Works natively in Android’s default Messages app.
- Enhanced Analytics: Track message reads, clicks, and user actions in real time.
RCS delivers the reach of SMS with the richness of apps — redefining mobile communication for businesses in 2025.
Top 11 RCS Service Providers in India (2025)
1. BOL7
- Overview: BOL7 is one of India’s most innovative RCS service providers, offering a feature-rich RCS Messaging Application that enables brands to send interactive and visually engaging messages directly to their customers. The platform goes beyond SMS, allowing multimedia content, instant replies, and advanced analytics — all from a single, secure interface.
Key Features:
- RCS Messaging Application with multimedia and interactive features
- Support for images, videos, buttons, and carousels
- Real-time message tracking, read receipts, and response analytics
- Easy business onboarding — download, install, and register instantly
- Seamless API integration for CRM, e-commerce, and ERP systems
- 24/7 enterprise support and full compliance with RCS standards
Why Choose BOL7?
BOL7 stands out as a complete RCS messaging solution provider in India — offering not just APIs but a full-featured application for brands. With rich media capabilities and real-time response tracking, it’s ideal for marketing agencies, e-commerce brands, and enterprises aiming to deliver immersive customer experiences.
2. Google Jibe
- Overview: Google Jibe is the backbone of RCS infrastructure globally. It powers RCS messaging across carriers and provides a secure, scalable platform for verified business messaging.
Key Features:
- Verified sender IDs with brand logos
- Multimedia-rich messaging
- Read receipts and delivery tracking
- Carrier-grade scalability
Why Choose Google Jibe?
Ideal for telecom operators and large enterprises seeking global RCS deployment with advanced reliability.
3. Karix Mobile
- Overview: Karix Mobile, a Tanla company, is among India’s pioneers in enterprise communication, offering RCS business messaging alongside SMS and WhatsApp APIs.
Key Features:
- RCS and SMS integration
- Rich card templates and chatbots
- API-driven campaign management
- Analytics dashboard
Why Choose Karix Mobile?
Perfect for large-scale campaigns and enterprises needing multi-channel messaging and automation.
4. Gupshup
- Overview: Gupshup is a conversational messaging platform that supports RCS, WhatsApp, and other channels in a single API. It focuses on conversational AI and automation.
Key Features:
- RCS chatbot integration
- Rich media messaging (images, videos, buttons)
- Unified messaging API
- Real-time engagement insights
Why Choose Gupshup?
Best for developers and businesses looking for RCS + chatbot automation in one platform.
5. Route Mobile
- Overview: Route Mobile is one of India’s top CPaaS providers, delivering carrier-grade RCS business messaging services with analytics and template support.
Key Features:
- Verified RCS templates and campaign tools
- Integration with Google Jibe
- Real-time analytics
- Multi-channel communication
Why Choose Route Mobile?
Trusted by global enterprises for secure and scalable RCS messaging infrastructure.
6. Infobip
- Overview: Infobip is a global leader in omnichannel communication, providing RCS alongside WhatsApp, Viber, and SMS APIs.
Key Features:
- RCS and rich card templates
- Two-way conversation support
- Workflow automation
- Campaign analytics
Why Choose Infobip?
Best for businesses aiming for cross-channel communication automation under one platform.
7. ACL Mobile (Sinch India)
- Overview: Now part of Sinch, ACL Mobile offers RCS business messaging solutions for financial and enterprise sectors.
Key Features:
- Secure RCS API
- Multimedia and CTA button support
- Delivery and read tracking
- Workflow automation
Why Choose Sinch (ACL Mobile)?
Perfect for banks, fintech, and enterprises that prioritize security, reliability, and compliance.
8. ValueFirst
- Overview: ValueFirst is a well-known name in India’s messaging ecosystem, offering RCS, SMS, and WhatsApp APIs for enterprises.
Key Features:
- Verified RCS brand setup
- Rich media support
- Campaign analytics and reporting
- Unified API across channels
Why Choose ValueFirst?
Ideal for data-driven enterprises that need unified messaging solutions across platforms.
9. MSG91
- Overview: MSG91 delivers a simplified RCS business messaging API for startups and SMEs. It supports multimedia messages, branded senders, and hybrid delivery (RCS + SMS fallback).
Key Features:
- Hybrid RCS-SMS message delivery
- Brand verification
- Interactive messaging templates
- Real-time analytics
Why Choose MSG91?
Best for SMEs and developers looking for fast RCS integration with flexible APIs.
10. Textlocal
- Overview: Textlocal India provides cloud-based tools for RCS, SMS, and email campaigns. Its RCS interface allows businesses to create and send interactive messages easily.
Key Features:
- Simple RCS campaign setup
- Multimedia message creation
- Real-time delivery reports
- Cloud dashboard
Why Choose Textlocal?
Great for small and medium businesses that want ease of use and quick deployment.
11. Kaleyra
- Overview: Kaleyra provides RCS, WhatsApp, and SMS APIs with advanced security and analytics for global enterprises.
Key Features:
- Verified RCS brand setup
- Rich cards and interactive messages
- Detailed analytics dashboard
- Cross-channel orchestration
Why Choose Kaleyra?
Best for global enterprises requiring high security and data privacy in omnichannel communication.
Conclusion
The shift from SMS to RCS Business Messaging is reshaping how brands connect with customers — bringing richer visuals, interactive options, and measurable engagement.
If your goal is to launch interactive and branded communication campaigns, choosing the right RCS provider is key.
- For scalable, affordable, and customizable RCS solutions, BOL7 stands out as one of India’s best RCS service providers.
- For enterprise-level messaging, Route Mobile, Infobip, and Karix Mobile are reliable options.
- For developers and SMEs, MSG91 and Textlocal offer simplicity and integration flexibility.
In 2025, businesses adopting RCS early will gain a clear competitive advantage in communication, engagement, and brand trust.
"This article helps Indian businesses choose the best RCS Service Provider by comparing leading platforms offering verified business messaging, interactive campaigns, and rich communication features for 2025."
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